A lovable personality: The effect of brand personality on brand love

PDF) Influence of Brand Personality on Brand Love for Personal

What is Love Brand? (+ The most loved brands in the world)

This anthropomorphised brand is so loveable: The role of self

Administrative Sciences, Free Full-Text

PDF) Personality structure of brands on social networking sites and its effects on brand affect and trust: evidence of brand anthropomorphization

PDF) Effects of brand love, personality and image on word of mouth The case of fashion brands among young consumers

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Brand Experience and Mediating Roles of Brand Love, Brand Prestige and Brand Trust

The Interaction Between Brand Image, Brand Attachment and Brand Loyalty in Green Branding Context: The Mediating Role of Customer Engagement