New Guards Group Takes Over Reebok in Europe, Luxury Projects

Authentic Brands Group entered a partnership deal with Farfetch's New Guards group that encompasses Europe and Reebok's luxury collaborations.

Farfetch Launches Reebok European Effort Through New NGG++

New Guards Group Reebok

Reebok to launch strategic partnership with Farfetch-owned New

Paul van der Helm, MBA on LinkedIn: #reebok #supplychain #dreamteam

Is Farfetch About to Go Bust? - The New York Times

Style Capital mulling New Guards Group acquisition

New Guards Group Takes Over Reebok in Europe, Luxury Projects

Authentic Brands Group taps New Guards Group to 'unlock Reebok's

New Guards Group Reebok

New Guards Group and Reebok Launch Partnership