Gen Z Is Bringing the 2000s BackHere's How Brands Can Keep Up

A new generation is getting nostalgic for their childhood days, which means the ‘00s are getting a full revival…   Gen Z is fueling a new trend: nostalgia for the early 2000s. While Millennials may still feel like the ‘90s were just yesterday, and brands have been cashing in on their endless ‘90s nostalgia for

Move Over, Millennials, Here Comes Generation Z - The New York Times

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Nostalgia Marketing: Using Your Legacy to Reinvent Your Brand

Nostalgia Marketing: Using Your Legacy to Reinvent Your Brand

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